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Top 10 Review Websites to Get More Customer Reviews On (2022)

by Heidi Abramyk | Expansion | 13 minute read

Nội dung chính

Top 10 Review Websites to Get More Customer Reviews On (2022)Two big reasons why reviews on review sites are kind of a big deal101 Free Toolsfor Digital Marketers1) Businessreviews and social posts help shape acompany’s trực tuyến reputation2) Businessreviews provide valuable feedback for businessesTop 10 Consumer & Business Review WebsitesWhy are these the top business review websites?Three important customer review website tips:The list of the top 10 businessreview sites1.Google reviewsHow to get more customer reviews on Google2.Amazon reviewsHow to get more customer reviews on Amazon3.Meta reviewsHow to get more customer reviews on Facebook4.Yelp reviewsHow to get more customer reviews on Yelp5.TripAdvisor reviewsHow to get more customer reviews on TripAdvisor6.Better Business Bureau reviewsHow to get more customer reviews on Better Business Bureau7.Yellowpages reviewsHow to get more customer reviews on Yellowpages8. Manta reviewsHow to get more customer reviews on Manta9.Angie reviewsHow to get more customer reviews on Angie10.Foursquare reviewsHow to get more customer reviews on FoursquareWhy businesses should want customerreviews on review websitesHow can businesses get morereviews?Businessreviews can now appear in search resultsBusinessreviews are here to stayThe moral of the story: always respond to businessreviews, whether they aregood or badVideo liên quan

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So whats the big giảm giá about business reviews and review sites? Well, more than 93% of consumers take trực tuyến reviews into account when making their purchase decisions.Businesses are told to get more reviews on review websites to keep attracting new customers. And, as consumers, we are constantly being asked to leave a review for almost every transaction we complete.

Two big reasons why reviews on review sites are kind of a big giảm giá

Online reviews are no joke (as much as there are endlessly hilarious and entertaining reviews out there). That means the top review sites are something for businesses to take note of.

Businesses are often afraid to manage customer reviews on business review sites as they dont want to end up in one of these situations:

receivingzero businessreviewsreceiving zerorecent trực tuyến businessreviewsreceiving negative trực tuyến businessreviewsor, the business simply has unmanaged trực tuyến reviews across multiple business review websites

Unfortunately, these businesses are missing out and hurting their business through inaction, as reputation drives conversion. Want to learn more about reputation management? Read on.

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1) Businessreviews and social posts help shape acompany’s trực tuyến reputation

In fact, one of the worst things a business can do is ignore their trực tuyến reviews and social posts. As easy as it is to make a mistake when managing a businesss trực tuyến reputation, it can also beeasy to recover if you monitor the reviews properly.

While damage will inevitably happen, a business can take steps to mitigate the degree of damage that can occur. The biggest mistake of all a company can make is not participating in helping to shape the conversation about their company trực tuyến.

2) Businessreviews provide valuable feedback for businesses

While it can be easy for a company to take negative comments to heart, it is important to recognize that reviews are constructive feedback. All in all, reviews are actually valuable feedback! They help a company gauge their performance and see how they can improve. There is always room for improvement and a lot can be learned even from positive business reviews. Vendasta’s white-label digital marketing agency has a team of experts that analyze and respond to hundreds of reviews every day.

Through reviews, businesses can see which products or services they should be boasting, which needs work and even discover employees who rock customer service.If we have not yet sold you on the importance of trực tuyến reviews, maybe these 50 stats on trực tuyến reviews will.

In the table below, U.S. Ranking, % U.S. Traffic and Average Monthly U.S. Traffic (unique visitors) data are sourced from Alexa.

Top 10 Consumer & Business Review Websites

Review WebsiteU.S. Alexa RankingReviews Best ForAvg. Monthly U.S. Traffic% U.S. Traffic (of Total)Google My Business1any business158.03 million19.6%Amazon3e-commerce related85.44 million63.6%Facebook4any business85.57 million23.1%Yelp64any business40.47 million87.5%Trip Advisor118related to food, restaurant, travel28.27 million50.4%BBB (Better Business Bureau)647any business6.15 million72.1%Yellowpages694any business10.5 million70.0%Manta957any business6.48 million67.0%Angies List1,755service related business5.44 million72.4%Foursquare2,418any business, mostly restaurants3.67 million19.3%

Why are these the top business review websites?

Businesses should strive to get businessreviews on business review websites that are going concerns, review sites that people know about (and go to) and that are relatively friction-less (sites consumers have log ins or can go in easy to leave a review).

Similar to our Top 100 Online Business Directories list, we wanted to bring you another list backed by numbers. What can we say, we like numbers, data, stats and facts!

Traffic talks folks,and the more consumers that visit a business review site, the more they are likely to leave and read other businessreviews. Let’s face it, no one wants to create another login or account on another site to manage yet another password.

Related Reading: The Top 10 Online Real Estate Directories

Three important customer review website tips:

1) Remember to add or claim listings onthe top businessreview sites

There are many niche businessreview and directory websites out there and we have brought you a mix of the very best heavy hitters in the trực tuyến review website world.

In other words, its a good idea to add or claim a listing or business profile on these review sites (unless a business doesnt fit with the niche), correct the businesss listing information and start getting more businessreviews!

Plus, getting a business’s listing information on a directory corrected only heeds positive citation results, especially when listed on these big guys below.

2) Businesses should keep asking their customers for reviews

Asking the average customer for a review can be hard work. Granted, it is often easiest to get reviews from consumers that are either really happy or really unhappy with the level of service they were provided.

Businesses should always remember to ask as customers are busy creatures and will not remember unless they areasked nicely to leave feedback.

3) Customers are more open to leaving reviews on business review sites

With that being said,which review websites are the best to ask customers to leave reviews about a business? Why not just ask for businessreviews or testimonials on a business’s website? Well, asking consumers to leave a review on a businesss website seems a lot more screened and inauthenticthan simply asking consumers to leave reviews on a trusted review site.

The list of the top 10 businessreview sites

1.Google reviews

Average monthly US traffic (Alexa):158.03 million

US ranking (Alexa): 1

Businessreviews for: any business

Google My Business is a không lấy phí tool for businesses to manage their trực tuyến presence across Google, including Search and Maps. Google is the go-to search engine of choice: as more and more consumers conduct multiple searches on it every day, more businesses are vying for top SERP results.

Very important: Businesses must verify their information to complete their Google My Business registration.

Google My Business puts business data on Search, Maps and Google+. Because of this, customers can easily find a location from desktop, mobile or anything in between. Google customer reviews show up in search and are known to bolster SEO, so they are essential to the credibility of all businesses.

Google is the king of web traffic

Did you know that Googles search engine performs over 3.5 billion searches per day (internetlivestats)? Businesses should aim to be on Googles snack pack in order to be readily found when consumers perform a local search.

Users can leavereviews for a business easily and simply. The less friction involved in the business review process, the easier it is to get more reviews. Getting reviewsthrough a businesss Google My Business account is a great place to start.

How to get more customer reviews on Google

Step 1. Send out review requests.Available tools such as Customer Voice can help to simplify this process. Gather reviews from real customers quickly and easily.

Step 2. Link your Google review page to the business website. Much like attaching social pages to a website through their logos, you can also create this shortcut to the Google reviews page.

Step 3. Create a Google review landing page on the business website. This will also be helpful for SEO purposes as the reviews will have keywords. Having reviews pulled directly onto the business site should encourage other site visitors to leave reviews.

Step 4. Create a Google review CTA banner or button. This should live on the homepage of the business website where most traffic will land. Make it as convenient as possible.

2.Amazon reviews

Average monthly US traffic (Alexa): 85.44 million

US ranking (Alexa): 3

Businessreviews for: e-commerce related transactions

Amazon is a powerhouse. Therefore,it is no surprise that it is a popular go-to businessreview site for e-commerce products. If youdont use Amazon, youprobably know someone that has used Amazon (or uses Amazon faithfully).

In fact, Amazon has been training consumersto use their review system for a long time now. Therefore, weshould probablythank them for helping train a mass of consumers to start leaving them and making it as part of an trực tuyến consumer etiquette, if you will.

Amazon is much more than book reviews

We may think of Amazonas a virtual library, but Amazon is for much more than book reviews. For companies who do any amount of e-commerce, Amazon is a key source of information.While Amazon as a business review website is more targeted and fittingfor Amazon marketplace partners, it is a worthy site to note, especially for retailers about what customers like about certain products and how the service aspect of transactions were handled.

Did you know that businessreviews have been a part of Amazons websites for over 20 years?

Another fun fact: Amazons businessreview system was improved in 2015 to start weighing reviews so they are more up-to-date and helpful (cnet).

How to get more customer reviews on Amazon

Step 1. Set up automated emails to be sent post purchase. These can either be to thank the customer for their purchase, ask for feedback, or drive traffic to social channels. Make sure a link is included in the email to direct customers toward the review section.

Step 2. Use social channels to request Amazon reviews.Consumers following a business on social truyền thông have likely purchased from the business before or will have a positive opinion of the business.

Step 3. Ask for reviews from users who reviewed similar products.Similar to an trực tuyến shopping experience, you can see ‘customers who bought this item also bought,’ as well as customers who view items. These are visible from the businesses product page.

3.Meta reviews

Average monthly US traffic (Alexa):85.57 million

US ranking (Alexa):3

Businessreviews for: any business

Meta is a social networking platformwhere users can create profiles, upload photos and videos, send messages and keep in touch with friends, family and follow their favorite businesses and brands. Companies can create business profiles that users can follow and also leave businessreviews based on their experience with the company.

Customers now commonly leave reviewson social truyền thông

Consumers increasingly interact with brands through social channels, and there is no social platform more prevalent than Meta. It follows, then, that the businessreviews on Meta are seen and shared by many potential customers. Businesses should take note of the big wins and big mistakes that a business can experience when opening themselves up to social truyền thông.

But again, please note that consumers aretalking about a business whether that business is aware of it or not (and whether businesseshave claimed their business profile or not). With that being said, it is pertinent that businesses are actively monitoring their social truyền thông mentions all times.

Meta is becoming a popular review resource

Due to the sheer size of the user base of Meta, it is gaining momentum towards being one of the most popular business review sites. Since most users on the site already have a Meta account, the process to leave a businessreview is relatively friction-less.

Consequently, this reduction in friction gives Meta an advantage over other business review websites where users must create unique logins or log in to the site each time (compared to those consumers that are already living and breathing in Meta).

How to get more customer reviews on Meta

Step 1. Manage all reviews with responses. Negative reviews are as easily managed as positive reviews as long as you stay on top of them. Set up notifications for reviews so that none get missed and potential customers will see that the business cares about the customer experience. This will encourage more people to leave reviews.

Step 2. Ask customers to ‘check-in’ to the business on Meta. This will help to boost the businesses Meta presence as the action of checking-in automatically shares a post with that customers’ followers. The business name and link to its Meta page will show up in that post. More positive actions on social truyền thông lead to greater potential for reviews.

Step 3. Add a CTA button to the business website.Create a button specifically for customers to leave reviews and have it placed on the main page of the business website. Try to uncomplicate the act of leaving reviews and chances of customers leaving a review will increase.

4.Yelp reviews

Average monthly US traffic (Alexa):40.47million

US ranking (Alexa): 64

Businessreviews for: any business

Yelp is a platform (review website and app) where users can publish reviews about local businesses. Also, Yelp trains small businesses how to respond to businessreviews, host social events for Yelpers (a.k.a. Yelp reviewers) and provides data about businesses including health inspection scores (Yelp).

Reputation management is essential on review sites

Yelp has become a name synonymous with businessreviews, as the site has over 102 million reviews and counting. As the worlds largest outlet for trực tuyến customer reviews grows, it might be time for all small businesses to start caring about what consumers aresaying trực tuyến; and more specifically, about their Yelp reviews.

Image Source: Yelp

Consumers arent going to give a small business any attention if all they see is negativity surrounding their Yelp customer review page.

Yelp has a distinct reviewer culture of “yelpers”

Consumers who review businesses and leave business reviews on Yelp have become known widely as yelpers. Yelpers leave businessreviews to help others in the community make purchasing decisions and its important for your local business clients to keep an eye on them.

Businessreview sites such as Yelp, point to the growing importance of review monitoring to manage a businesss trực tuyến reputation. In summation, if we havent won you over on Yelp yet, maybe these hilarious Yelp reviews will.

How to get more customer reviews on Yelp

Step 1. Buy or craft Yelp reviews.This review generation tactic doesn’t have to be as dirty as it sounds. You can buy reviews from actual customers by providing incentive for them to leave a review. This could include discounts, freebies, or whatever the business is willing to trade for reviews. This request will have to be done on the website or through social truyền thông as Yelp will penalize businesses that ask on their platform.

Step 2. Display reviews on the business website.ReviewTrackers recommends using widgets that can display reviews directly on a website such as Yelp badges. These should update automatically as new reviews are posted on Yelp.

Step 3. Encourage customers to check-in on Yelp.Similar to Meta this tactic shares a businesses Yelp page with other users. It also rewards the customer who ‘checked-in’ with a special offer from that business.

5.TripAdvisor reviews

Average monthly US traffic (Alexa):28.27million

US ranking (Alexa): 118

Businessreviews for: any business

TripAdvisor is an travel website company where users can leave businessreviews of places theyve visited. Users can also book rooms, find flights, discoverto do and reserve tables participating restaurants. TripAdvisor operates websites internationally in over 25 countries.

King of the niche: travel directories and travel related reviews

Another fun fact:business review volume occurs the highest in the travel vertical.

Apparently vacation stories must also travel the gap between trực tuyến and in person. Well, if a person really wants, least they can avoid the vacation slide shows trực tuyến.

How to get more customer reviews on TripAdvisor

Step 1. Ask guests to leave a review the end of their trip.This is a no brainer, but it might not always happen. Ensure staff are on top of this since customers are more likely to leave a review when asked to do so. If not in person then through automated emails like discussed in the Amazon section.

Step 2. Personalize your thank you message.In the post-experience email sent to customers, ensure it’s personalized and includes links back to the TripAdvisor page.

Step 3. Make it easy to write a review.Include leading questions such as ‘what was the most memorable part of your experience,’ or templates that can be lightly personalized for customers who are on-the-go.

6.Better Business Bureau reviews

Average monthly US traffic (Alexa): 6.15million

US ranking (Alexa): 647

Businessreviews for: any business

The Better Business Bureau aims to help people find and recommend businesses, brands and charities they can trust (bbb.org).

The BBB is built on trust

Based on a businessrating review system, BBB educates consumers and assists people in finding trusted businesses. The Better Business Bureau tries to protect consumers from fraudulent business or scammers.

Company profiles on BBB contain a short company bio and a history of complaints made about the business, as well as an A – F rating.

How to get more customer reviews on Better Business Bureau

Step 1. Use the Customer Review Generator. BBB has a tool that accredited businesses can use that sends review requests either via text message or email. All that needs to be collected from customers is their contact info and sending a text adds another level of convenience.

Step 2. Take advantage of BBB’s customer review toolkit. This includes a customizable ‘leave a review’ button for the businesses website to drive traffic to the BBB review site. Sample social truyền thông posts, newsletter and blog templates, and email signatures are all included as well.

Step 3.Share positive reviews.Spread the word of positivity with the businesses social truyền thông followers and post them on the businesses website. There’s no reason to keep a great review in one place only.

7.Yellowpages reviews

Average monthly US traffic (Alexa):10.5million

US ranking (Alexa): 694

Businessreviews for: any business

YellowPages is an trực tuyến internet yellow pages directory owned by YP. YP is a local marketing solutions provider that focuses on helping local businesses (and the communities within) grow.

YP: aIYP directory with large traffic volume and review capabilities

Yellowpageshas businessreview capabilities. Companies can manage their reviews on the review site after claiming a không lấy phí business listing on their page.

How to get more customer reviews on Yellowpages

Step 1. Follow-up with customers.However the business is able to whether that’s email, social truyền thông, or text message, reach out and ask for those reviews.

Step 2. Promote where customers can leave reviews through the business on social truyền thông.Inform potential or current customers of which review sites the business uses, and make sure to include a link to the website homepage. This should be where all of the CTA buttons exist to direct people to each review site.

8. Manta reviews

Average monthly US traffic (Alexa): 6.48million

US ranking (Alexa): 957

Businessreviews for: any business

Manta is an trực tuyến small business service directory, search engine, and review site that provides small businesses with the information to network.

Manta: adirectory with solid traffic volume and review capabilities

The site helps small businesses connect and grow through their community where users can buy from, partner with, and connect to companies.

How to get more customer reviews on Manta

Step 1. Run an email chiến dịch.Keep it simple, HubSpot found with a/b testing that a short and sweet ask performed best. Another option is to offer a chance to win something for the business such as discounts.

Step 2. Ask satisfied customers to review the business the end of a short survey.Send out a survey to check in with customers and include a section the end that asks for a positive review.

9.Angie reviews

Average monthly US traffic (Alexa): 5.44million

US ranking (Alexa):1,755

Businessreviews for: service-related businesses

Angie is a service listing and review website that offers user-based rankings and reviews of service professionals in local areas.

Angie reviews are from members

Because Angie is a paid review site, it is known to be less filled with rambling reviews from customers and spam. Members grade companies using a report card scale from A-F on price, quality, responsiveness, punctuality, and professionalism.

Angie is divided into categories such as house, auto, health, pets, and services.

How to get more customer reviews on Angie

Step 1. Pay for ‘verified neighbor’ reviews. Angie (formerly Angie’s List) only allows members to post reviews on this site through the system mentioned above. Businesses can sign up to the platform for không lấy phí and access their reviews from the business profile page.

Step 2. Show customers how leaving a review can benefit them.Businesses use information from reviews to better their products and services. The more reviews left, the more consumer information that business will have to build from.

10.Foursquare reviews

Average monthly US traffic (Alexa): 3.67million

US ranking (Alexa): 2,418

Businessreviews for: any business, mostly restaurants

Foursquare is a local search and discovery service mobile app. The app helps users discover new places/businesses through other Foursquare businessreviews.

Foursquare is a powerful social truyền thông review tool

Users can let friends know where they are and find out where their friends are. Users can also collect points, prize badges, and coupons for checking in places. In any case, with 55 million monthly active users, Foursquare is a powerful force to monitor customer loyalty and feedback.

How to get more customer reviews on Foursquare

Step 1. Use Foursqure’s sister app Swarm.Swarm focuses on check-in’s like Meta, and sharing with friends in that network.

Step 2. Sign up for an account.The business may already exist on Foursquare because anyone can create a listing. This means there may be reviews and ratings that the business hasn’t even seen.

Why businesses should want customerreviews on review websites

The importance of responding to customers trực tuyến could not be more important, as reviews are often the first point of contact a potential customer has with a business. Aside from the fact that reviews from customers help other customers decide whether they should visit a business or not, businessreviews are now more prevalent on search results pages.

How can businesses get morereviews?

There are a variety of methods a business can employ to ask for more businessreviews, including emailing consumers manually, asking consumers to leave reviews with codes and review sites ontheir receipts, or utilizing review generation software to automate the businessreview process.

Businessreviews can now appear in search results

In Googles markupthe annotated content that appears in searchof a company or product, business reviews and ratings can now be included in search results. In other words, when a user performs a search on Google, Google will find and possibly display review summaries from trực tuyến businessreviews and consumer ratings. Belowis an example of how businessreviews now showing up in search results.

Businessreviews are here to stay

In conclusion,theres no getting away from business reviews. Sorry folks. The good news is that there are methods to get morebusiness reviewsas well as effectively managingreviews from customers.

Also, businesses neednt fear about negative trực tuyến reviews, there are ways to negate the effect of negative reviews (see what we did there?)!

The moral of the story: always respond to businessreviews, whether they aregood or bad

Indeed, the important take away here is that it is important to respond to reviews, good orbad. By and large, it shows that a company cares about their consumers.

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